Communicating with policy makers about climate change, health, and their intersection: a scoping review
Effective climate-health communication in sub-Saharan Africa demands context-tailored strategies, coalitions across sectors, and investment in localized research. Policymakers are more likely to act when evidence aligns with their constituents’ immediate needs—from clean energy access to pandemic resilience.
Read the full article here.
Scope: Analysis of 139 studies on policy-facing communication strategies for health, climate, and their intersection. Key gaps: Limited experimental evidence, dominance of high-income contexts (69% of studies), and scarce research on climate-health links (only 6% of studies).
Top Evidence-Based Strategies:
-
Tailor messages to audience values/policy priorities (35% of studies).
-
Share concise, timely evidence—especially economic data (28%).
-
Build coalitions & trusted relationships (19% each) to amplify impact.
-
Use clear, non-technical language (16%) and participatory research (12%).
-
Leverage credible messengers (e.g., health professionals, local constituents).
Practical Guidance for Implementation
Message Design:
-
Prioritize economic framing (e.g., healthcare savings from clean energy).
-
Avoid over-reliance on individual stories—experiments show this can shift blame to individuals rather than systemic solutions.
-
Combine data with narratives; policymakers prefer briefs that balance evidence and relatable examples.
Relationship Building:
-
Engage early via dialogues, not one-way briefings.
-
Identify policy champions (e.g., sympathetic legislators) and empower them with evidence.
-
Anticipate opposition tactics (e.g., industry lobbying) and pre-prepare rebuttals.
Systemic Approach:
-
Coordinate across sectors (health, environment, finance) to align messaging.
-
Time outreach to policy windows (e.g., post-disaster, budget cycles).
Applications in Policy Contexts
-
LMIC Adaptation: Partner with local stakeholders to co-create metrics (e.g., heat-health vulnerability indices).
-
Climate-Health Synergies: Frame decarbonization as health investment (e.g., air pollution reduction saves lives).
-
Evaluation: Track engagement via policy brief views, legislative language adoption, or social media amplification.